YSEEK, INC. FORMS WEB SEARCH ALLIANCE WITH SEARCH123 FOR YSEEK.COM INTERNET PORTAL
Tampa - (July 19, 2001) -- Yseek, Inc. (OTCBB: YSEK) announced today it has signed an agreement with Search123 to power search results on the Yseek.com Internet portal.
"This agreement supplements relationships already in place between Yseek, Inc. and other leading performance-based Internet search systems that make Yseek.com one of the most useful e-commerce search tools on the Web," said David Marshlack, Chairman and CEO of Yseek, Inc. "With a single click, consumers can find Web sites that meet virtually every conceivable need. Under our business model, Yseek will earn revenue as consumers are directed to one of Search123's e-commerce sites that have bid for position in a search. Jupiter Research shows increased confidence in cost-per-action and cost-per-click among media buyers, so we think we are on the right track."
Search123 is part of a new generation in paid search engines that allows merchant to list their Web sites, bids on relevant keywords, and manage their online advertising account, all in real time. Advertisers pay their bid amount only after a consumer reads the site description and actually clicks-through to the advertiser's Web site. This unique form of performance-based advertising addresses the need to deliver targeted sales leads to advertisers while presenting consumers with highly relevant search results.
"We are pleased to be part of the new generation of performance-based online advertising vehicles pioneered by Search 123.com," Mr. Marshlack said.
He also noted that Yseek.com has introduced a new look and new functionality to its search portal. "We will continue to add new revenue-producing features such as click-through banner ads and content designed to make Yseek.com an ever-more popular tool for Internet users."
"This partnership provides a powerful demonstration that performance-based advertising is the present - and the future - of online advertising, because it delivers proven ROI," said James Beriker, CEO, Search123 "In working with Yseek, we're simultaneously delivering quality traffic to our advertisers and offering quality search results to Yseek.com portal visitors."
About Yseek, Inc.
Yseek, Inc. is a publicly traded company that operates Yseek.com, a powerful e-commerce Web search portal that scans leading search engines simultaneously, filters results to prevent duplicates and then displays the results quickly and conveniently. Yseek, Inc. earns revenue as consumers visit the sites of Web merchants who pay to enhance their positions on traffic moving through the Yseek.com portal. Yseek has formed alliances with a number of companies to provide marketing services, software and other technology. For further information visit the company's Web site at http://office.yseek.com/.
About Search123
Based in Westlake Village, Calif., Search123 (www.search123.com) is a real-time cost-per-click search engine. By creating aggressive revenue sharing relationships with content-driven Web properties with a strong base of qualified users, Search123 has been able to cost-effectively drive increasing amounts of highly-targeted consumers to its advertisers Web sites while creating a strong revenue opportunity for its search partners. Search123 is part of the new generation in online advertising companies where the driving force is performance.
Forward Looking Statements
This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. To the extent that such statements are not recitations of historical fact, such statements constitute forward-looking statements, which, by definition, involve risks and uncertainties that could cause actual results or events to differ materially from those anticipated, and there can be no assurance that the statement of expectation or belief will be achieved or accomplished.
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