Policies for Listing on Search123
Our search results must be accurate and relevant.
The effectiveness of our search engine as a marketplace
of advertisers and consumers, and the integrity
of our relationships with quality partners that
syndicate our results, depends on the quality
and relevancy of our search results.
Our general listing requirements are listed below.
If you have any questions about our policies,
or would like assistance with preparing your listings,
please contact our Advertiser Services team through
our Contact
Form or by telephone at 877-77-SEARCH (US
Only).
- All keyword bids must be directly relevant to
the listing. Each and every keyword that an advertiser
associates with a listing must be relevant to
that listing. The keyword enables the advertiser
to target a listing to a user-initiated query.
If the keyword is not directly related to the
listing, the search result is not relevant to
the query and the user is untargeted. Any resulting
click on an advertiser listing is not likely to
result in a sale to the advertiser and the result
set is compromised.
- All site titles and descriptions must accurately
reflect the products and services offered on the
site. Targeting is achieved by picking the right
keywords. Qualifying the user is achieved by writing
accurate and objective site titles and descriptions
that reflect the content of the site. All claims
made in the site title and description (such as “free shipping”) must be truthful.
If site titles and descriptions are not accurate,
any resulting click on an advertiser listing is
not likely to result in a sale to the advertiser
and the result set is compromised.
- Avoid unnecessary capitals, punctuation or expletives. Site listings, in order to serve the purpose of
qualifying a user, must reflect the content of
the site and must be as objective as possible.
We require our advertisers to avoid unnecessary
capitals, punctuation and expletives such as “best.” We encourage our advertisers to simply describe
their offering and always include product features,
including price and delivery terms.
- All adult sites, or sites linking to adult material,
must designate the applicable site listing as
containing "adult material" during the
site listing process. Our sign-up process requires
our advertisers to designate listings as including
“adult material.
- The following types of Web sites are not permitted
to list on Search123. There are no exceptions.
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- Sites displaying or promoting child pornography, or the abuse of children, women or animals, or linking to such sites;
- Sites enticing or promoting hate or intolerance against any particular race, nationality, religion or lifestyle, or linking to such sites;
- Sites enticing or promoting violence or criminal activity, or linking to such sites;
- Sites distributing or promoting any software cheats, or similar material, or linking to such sites;
- Sites distributing or promoting any viruses, trojan horses, worms, or similar material, or linking to such sites;
- Sites distributing unlicensed material or material infringing on the copyright, trademark or other intellectual property rights of any third parties, or linking to such sites;
- Sites enticing or promoting online gambling or linking to such sites.
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Enforcement of Listing and Relevancy Policy
We operate an open marketplace. We take our policies
seriously. We have technology and staff to ensure
that our simple listing and relevancy policies
are observed. We review all listings upon submission
and when any changes are made. We reserve the
right to make changes to your listings: this includes
altering the title or description as well as deleting
keyword bids without notice. In cases of flagrant
or repeated violations of our policies, we reserve
the right to remove listings, place listings or
entire accounts on hold, or cancel accounts. Accounts
that have been cancelled for violating our listing
and relevancy policies are prohibited from listing
on our search engine.
Before you list your sites with us, please review
and understand our Listing and Relevancy Policy
and our Terms and Conditions. If you have any
questions about our policies, please contact us.
Our Listing and Relevancy Policy and our Terms
and Conditions are subject to change at Search123's
sole discretion. Any changes will be posted in
this section of our website. In order to remain
compliant, please continue to refer to our policies.
Thank you, in advance, for your cooperation |
